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Etched, back band design

Back Band

The Etched Fit starts in the back with a revolutionary design that transfers support to the back band, where it creates and holds a sturdy counterbalance to the weight of the bust. This unique patent-pending band is engineered with angled panels joined by flexible boning that contours your shape with minimal stretch fabric to provide stability. The band sits lower on the back than traditional bras, sloping away from the cups, while anchored in place by innovative sewing and construction. It stays in place all day without riding up, resulting in superior support from the back to the front.

Etched, side panel, flexible boning

Side Panel

A taller panel with flexible boning under the arms provides structure and support to side breast tissue. This creates a sleek look with greater comfort.

Etched, heart ring and straps, angle

Heart Ring & straps

Custom patent-pending strap connector rings are heart shaped to angle the straps closer to the center, providing extra back band stability while keeping straps from falling off your shoulders. The straps are plush and wide, offering a comfortable and secure fit.

Etched, cup and lace

cup & Lace

Beautiful and unique, five part cup construction with non-stretch fabric, contours the bust with a modern balconette silhouette and lifted shape. Beautiful stretch lace lays flat and doesn’t pinch the skin, creating a smooth profile.

Etched, ergonomic underwire


Custom ergonomic underwires have dimensional shape that curves with your body and prevents poking, digging, or lifting away, providing optimal comfort and support for the full bust.

Etched, high wasted panty


Wonderfully lush to the touch, the Etched panty is designed for high-waisted coverage and boyshort comfort. This signature construction creates a smooth silhouette which hugs and contours the body.

Clean cut microfiber comprises a high-waisted front panel while the back panel slopes slightly lower. These two main panels overlap and are reinforced at the sides with flat stitching for a surface and shape that’s even more polished. Trimmed in soft lace at the legs and waist to prevent pinching, the panty is virtually seamless under clothes.

Etched colors, onyx, quartz


Available in two colors, our light and dark are a fresh take on your go-to basics.


 Are you ready to join the Etched movement?

“Finally! A beautiful comfortable bra and the straps stay up all day!”

- Patty